Job Description

We are looking for an experienced Marketing Executive with a background in promoting educational institutions. The ideal candidate will be responsible for developing marketing strategies to increase student enrollment, brand visibility, and community engagement.

Qualifications

• Bachelor’s degree in Marketing, Business, or a related field.
• Minimum 1 year of experience in marketing for educational institutions is a must.
• Strong knowledge of digital marketing strategies and tools (SEO, SEM, social media).
• Excellent communication, organization, and project management skills.
• Experience with event planning and campaign execution is a plus.

Responsibility

• Develop and implement marketing strategies for the institution to attract students and improve the institution's brand presence.
• Manage social media channels, email marketing, and digital advertising campaigns.
• Plan and execute promotional events, open houses, and student recruitment fairs.
• Collaborate with faculty and department heads to create compelling content for digital and print marketing materials.
• Analyze market trends and monitor competitors to ensure that marketing strategies stay competitive.
• Build relationships with community partners, alumni, and potential students.
• Prepare marketing reports and track performance metrics for all campaigns.